call for papers (cfp)
- All Conferences.com (database of CFP)
- PapersInvited (database of CFP)
- Emerald Special Issues CFP
- Academy of International Business (AIB)
- American Marketing Association (AMA)
- Electronic Marketing (ELMAR)
- European International Business Academy (EIBA)
- European Institute of Advances in Management Studies (EIASM)
- China Economic Conference Database
- International Internet Marketing Association
- Global Edge
- Witan Web
journal ranking
- Financial Times journal ranking
- VHB Marketing journal ranking
- VHB International Management journal ranking
- Overview of ranking and links as well as this website (Harzing)
- Marketing Journal ranking
theories & scales
- Theories used in IS
- Theories and Models in Marketing as well on this website
- Psychology theories
- Test and Measures in Social Science (Scales)
statistics
- Statistics Glossary
- Basic Statistics
- Basic Statistical Tools
- Statistics Explained (interactive)
- Multivariate Analysis (advanced, explanation)
- Factor Analysis
- Structure Equation Modeling
- Free statistical software
Number
of
Dependent*
Variables |
Number
of
Independent**
Variables |
Type
of
Dependent
Variable(s) |
Type
of
Independent
Variable(s) |
Measure |
Test(s) |
| 1 |
0
(1 population) |
normal |
N/A |
mean |
one-sample t-test |
| non-normal |
N/A |
median |
one-sample median |
| categorical |
|
proportions |
Chi Square goodness-of-fit, binomial test |
1
(2 independent populations) |
normal |
2 categories |
mean |
2 independent sample t-test |
| non-normal |
medians |
Mann Whitney, |
| Wilcoxon rank sum test |
| categorical |
proportions |
Chi square test |
| Fisher's Exact test |
0
(1 population measured twice)
or
1
(2 matched populations) |
normal |
N/A |
means |
paired t-test |
| categorical |
| |
| non-normal |
|
medians |
Wilcoxon signed ranks test |
| categorical |
|
proportions |
McNemar, Chi-square test |
1
(3 or more populations) |
normal |
categorical |
means |
one-way ANOVA |
| non-normal |
medians |
Kruskal Wallis |
| categorical |
proportions |
Chi square test |
2 or more
(e.g., 2-way ANOVA) |
normal |
categorical |
means |
Factorial ANOVA |
| non-normal |
medians |
Friedman test |
| categorical |
proportions |
log-linear, logistic regression |
0 or 1
(1 population measured 3 or more times) |
normal |
not applicable |
means |
Repeated measures ANOVA |
| normal |
continuous |
correlation |
| simple linear regression |
| non-normal |
non-parametric correlation |
| categorical |
categorical or continuous |
logistic regression |
| continuous |
discriminant analysis |
| 2 or more |
normal |
continuous |
multiple linear regression |
| non-normal |
|
| categorical |
logistic regression |
| normal |
mixed categorical and continuous |
analysis of Covariance |
| General Linear Models (regression) |
| non-normal |
|
| categorical |
logistic regression |
| 2 |
2 or more |
normal |
categorical |
MANOVA |
| 2 or more |
2 or more |
normal |
continuous |
multivariate multiple linear regression |
| 2 sets of |
0 |
normal |
not applicable |
canonical correlation |
| 2 or more |
| 2 or more |
0 |
normal |
not applicable |
factor analysis |
usefull tools
Mendely
Eureqa
Mindmapper |